Projects

Here are some previous projects which Anna has successfully initiated, implemented and delivered:

Thought leadership

Travel writing and destination marketing

Content and copywriting

Human centred design

Bike Stop program for local business

Bicycle Friendly Community accreditation

Park & Pedal

Local cycling Ambassador program

Current and recent clients include:

  • Best of Canberra Mountain Bike Experiences, Parks and Conservation Services, ACT Government – Concept for ‘Canberra: Australia’s Mountain Bike Capital’
  • Wagga Wagga City Council – Bicycle Friendly Business training and development workshops
  • World Cycling Alliance – Communications Director
  • Australian Defence Force – Content, Engagement, UX and Change Management
  • Australian Sports Foundation – Research, UX and content development
  • Sea Otter Australia bike festival – Content, Community Engagement, UX and PR
  • Visit Mississippi – Bicycle Tourism development and marketing
  • Visit Canberra, ACT Government – Bicycle tourism development and marketing
  • Hilltops Council – Bicycle tourism development and marketing
  • Upper Lachlan Shire Council – Bicycle tourism development and marketing
  • Queanbeyan-Palerang Regional Council – Bicycle tourism development and marketing
  • Active Travel, Braddon – Guided cycle tours

Some of Anna’s selected and most recent speaking engagements include:

2020 – Flexible Working Day virtual summit: ‘The contribution of flexible working arrangements for urban transport solutions’

2019 – Keynote presentation, Regional Bicycle Forum, Roads and Maritime Services, Dubbo NSW: ‘Cycling for liveable (bicycle friendly!) communities:
active travel, recreational riding and bicycle tourism’

2019 – Conference dinner presentation, League of American Bicyclists National Bike Summit, Washington DC: ‘The role of local cycling Ambassadors’

2018 – Keynote presentation, Australian Walking and Cycling Conference, Bendigo Vic: ‘Bicycle Friendly Communities’

2018 – Presentation, European Cyclists’ Federation Velo-City Conference, Rio de Janiero, Brazil: ‘Lessons from the world’s best bicycle tourism destinations’

2018 – Presentation, League of American Bicyclists National Bike Summit, Washington DC: ‘Growing bicycling, partnerships and local investments through bicycle tourism’

2017 – Presentation, Canberra Urban and Regional Futures Annual Forum, Canberra ACT: ‘Active travel and the bike as a brand’

2017 – Presentation, Australian Walking and Cycling Conference, Adelaide SA: The ACTs Park and Pedal program for active travel’

Working groups:

Cycling Australia New Zealand Innovation Design Working Group

Stromlo Forest Park Sports and Recreation (Users Reference Group)